Private partner of the C2 Montreal 2016 edition, VIÜ MEDIA had to produce 2 promotional videos. The theme was “The Many”. This video allowed the audience to live the C2 Montreal experience through the eyes of the participants, as though they were truly there. It showed multiple points of view within the unique environment that was C2 Montreal. The video was mainly to present the spirit of collaboration within the core of the “The Many” organization. It expressed, through captivating testimonies of the team, the challenges and motivations linked to the organisation of this international event.